BI and Finance Manager
Hallo!
We’re nydo: a well-funded, founder-led D2C brand reinventing the premium sofa. We combine Italian-inspired design, honest European craftsmanship and obsessively good comfort to build timeless pieces people keep for years — all sold through a tightly integrated online + offline experience. We move fast, think big and scale across Europe.
Why ambitious people love nydo
- Real ownership from day one. You’ll join a small leadership team and have your own outcomes (not tasks). Your work will shape product, ops, and growth — and you’ll see the impact within weeks, not years.
- Speed + scale. We’re well funded and ready to grow quickly across markets. That means high-velocity decision-making, big projects, and plenty of runway to test bold ideas.
- Premium product, clear mission. We sell well-made sofas that people love, with thoughtful materials, long warranties, and a service experience that turns customers into fans.
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Founder-adjacent learning. Work directly with the founders and investors, present to stakeholders, and help write the playbook as we scale.
Our values (how we work)
- Design: elegant, simple, distinct.
- Comfort: the product promises; everything else supports it.
- Ownership: we ship and we own outcomes.
- Curiosity & speed: test, measure, learn, repeat.
- Hands-on execution: we embrace 80-20 and love to get things done
Location
This role is Lisbon or Frankfurt based
What you’ll own
As our Finance & BI Manager, you will build and own the financial and business intelligence backbone of nydo. This is a hands-on role at the intersection of finance, analytics, and systems, in constant collaboration with the founder and functional leads.
You will act as the primary finance and business intelligence sparring partner to the founding team and play a key role in shaping nydo’s financial setup as the company scales.
Your core mission is to create transparency and decision-readiness across nydo by building a reliable finance and business intelligence backbone. You ensure that leaders across marketing, retail, operations and product can make better, faster decisions based on clear dashboards, consistent KPIs and trusted data; starting Excel-first and evolving into scalable finance and BI setups.
The key objectives of the position are:
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To build (from scratch) a scalable finance and business intelligence foundation that supports a fast-growing, international business with venture capital backing; this includes
- striking the right balance – especially in the early months – between doing things yourself, relying on external service providers and gradually building up the in-house finance team.
- overseeing and coordinating nydo’s finance setup in close collaboration with external accountants and advisors, while owning controlling, performance steering and internal reporting.
- establishing robust budgeting, forecasting and rolling outlook procedures, including maintaining and improving current financial models (cash, margin, growth scenarios).
- acting as sparring partner for:
- Marketing budget decisions
- Pricing & promotion logic
- Portfolio and bestseller focus
- preparing investor- and board-ready analyses and presenting them to the board
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Business Intelligence & Data Foundation
- Build and own nydo’s BI pipeline across:
- Shopify / webshop
- Marketing channels (Meta, Google, influencers)
- Operations & supply chain
- Customer service & CX
- Finance & accounting data
- Design single source of truth dashboards (Excel → BI tool over time)
- Define data models, KPIs and reporting logic across all functions
- Translate messy, real-world startup data into clear, trusted insights
- Build and own nydo’s BI pipeline across:
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Performance & KPI Ownership
- Own and continuously improve nydo’s weekly and monthly performance reporting
- Track and explain performance across:
- Revenue, margin, growth
- Marketing efficiency
- Conversion and retention
- Operational efficiency
- Build variance analyses vs. plan and prior periods
- Support founders with decision-ready analyses, not just numbers
- Systems & Process Ownership
- Own the evolution from:
- Excel-based reporting → software-driven/digital finance set-up and structured BI environment
- Define requirements for future tools (BI, ERP, finance stack)
- Automate recurring reporting and reduce manual work
- Work closely with external tax accountant/tax advisor, internal ops team and other external partners
- Own the evolution from:
KPIs you’ll own
You will be critical for the company to make the right decisions for our most important KPIs, like
- Net Revenue, Orders, AOV
- Contribution Margin (per order & blended)
- Blended CAC & ROAS
- Webshop Conversion Rate
- Showroom/Store capex ROI/payback
- Cash runway & forecast accuracy
Who you are
- 4–7 years’ experience in finance, controlling, BI or analytics roles, thereof ideally at least 2 years in a finance and/or controlling role
- Highly analytical and able to relate financial performance to business issues, ideally demonstrated in prior controlling role(s)
- Strong hands-on experience with Excel and tools like Power BI, Tableau, or similar (you enjoy structuring chaos)
- Experience building or owning reporting, dashboards or BI tools
- Comfortable working without perfect systems, and improving them step by step
- Strong business acumen: you understand how D2C actually makes money
- Clear communicator who can explain numbers to non-finance people
- Fluent in English; German a strong plus
Nice to haves
- Audit experience or finance qualification (chartered accountant)
- Prior interaction with German “Steuerberater” and a basic understanding of DATEV
- Exposure to ERP or finance system implementations
- Experience in D2C, e-commerce, marketplaces or consumer brands
- Basic SQL or data modeling experience
- Startup or scale-up background
What we offer
- A high-impact role in a well-funded, fast-moving startup — real ownership from day one.
- Work directly with the founding team on strategy, product and growth decisions.
- A creative, international culture that values curiosity, ownership and simplicity.
- Competitive salary
- Hybrid working, flexible hours, and access to external mentors and a training budget.
- A chance to build and shape the finance and business intelligence setup
How to apply
Send a short note and your CV / LinkedIn to recruitment@nydo-studio.com or apply via this job posting. In your message please include:
- A 2–3-line introduction and your salary expectations,
- One win you’re most proud of; and
- The biggest recent learning.
Please also tell us your earliest start date and current notice period. We aim to respond within 10 working days and move quickly. We look forward to your message!


